Here's a revealing article about motivating Gen Xers (myself included) and Gen Yers:
I think its telling that there are 3 general things for the Xers, and 9 for the Yers. One theory that would be interesting to follow: The Gen Yers are never going to "be in charge." The Gen Xers, once in power, will stay there longer than their predecessors, and the Gen Yers will simply be skipped.
Go read the article. The summary is "Gen Xers have to understand what choices are possible, Gen Yers are basically children."
And stay off my lawn!
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